Attendees will have the opportunity to hear how primary care, suppliers and the third sector are creating changes that will improve/are improving patient outcomes. This session reflects on how it is essential not to forget the basics and how digital creates proven benefits within the NHS.
Dr Lia Ali
CCIO advisory panel member, Digital Health
Dr Lia Ali is a doctor and digital health strategist with extensive experience across the spectrum of digital healthcare. She is passionate about ethics and safety by design, patient centred care and long term conditions including mental health and have particular interests in integrated care and medical education. She believes that delivery of exemplary healthcare requires a holistic, biopsychosocial, service design approach. Lia has done this via transformation roles in the NHS, charities & for-profit sector.
Dr Tom Micklewright
clinical lead for digital transformation, Cheshire and Merseyside ICS
Dr Tom Micklewright is a GP, Primary Care Digital Transformation Lead for Cheshire and Merseyside ICB and Medical Director at ORCHA the world’s leading digital health quality management platform. Previously, Tom has held senior positions within the British Medical Association and helped lead one of Europe’s largest telehealth providers to work with the NHS and to safely integrate with NHS clinical IT systems. His passion is patient empowerment. To this end, he regularly writes and speaks on citizen-facing digital health and has launched a school-based mental health programme in Merseyside.
Jemima Kola-Abodunde
digital health manager, physiotherapist, PUBLIC
Jemima is an experienced clinician and digital health advisor with a strong background in digital healthcare. Currently serving as a health manager, she is committed to advancing healthcare through innovation, focusing on designing user-centred services that address health inequalities and promote holistic care. With expertise in healthcare systems, technology-driven solutions, and strategic health management, Jemima leads digital transformation projects in health and social care. Her career reflects a passion for driving impactful change and fostering innovation across the NHS and the broader healthcare sector.
Dr Simon Eccles
VP and chief health officer (EMEA), Salesforce
Dr Simon Eccles is a Vice President and the Chief Health Officer for Europe at Salesforce. He works to help public sector health and health and life sciences to understand the offer and value of the Salesforce platform; and works within the company to refine our delivery against the specific requirements of healthcare.
Prior to joining Salesforce he was the Chief Clinical Information Officer at NHS England and the Department of Health and Social Care, and the deputy CEO at NHSX. Over six years, Simon was responsible for most of the national portfolio of digital transformation programmes at national level across the NHS. He still works as an honorary Emergency Department Consultant in London having worked as a doctor in the NHS for 30 years. He lives in London with his family, collects eclectic classic cars and has written a couple of books.
Samantha Robinson
Associate Director of Live Services – NHS England
