Whitepaper launch: revolutionising digital communications in the NHS
Save the fridge magnets! Letters don’t cut it anymore. Patients expect to be communicated with by their preferred choice of route. Join us as we launch a compelling white paper that delves into the current state of digital communications within the NHS through an insightful exploration, we will identify the barriers impeding progress, and examine the limitations on digital interactions with patients, which often rely heavily on more traditional methods. This session will show the value in building a rich, nuanced view of patients, and how they respond to different communications; thereby ensuring greater understanding, better engagement, increased efficiency, and reducing the burden on staff.
Chair: Jon Hoeksma, CEO – Digital Health
Simon Eccles
VP and Chief Health Officer (EMEA) – Salesforce
Dr Simon Eccles is the national Chief Clinical Information Officer for Health and Care, and head of profession for CCIOs. As part of the newly established NHSE/I Transformation Directorate, Simon has responsibility for clinical programmes including digital primary care, the digital transformation of screening, and enhancing clinical safety.
Simon was previously the national Medical Director in Connecting for Health. He was the Clinical Director for Urgent Emergency Care for NHS London and SRO for urgent emergency care in South East London. Simon was an early graduate of the major project Leadership Academy at the Said Business School and still practices emergency medicine as a Consultant at St Thomas’s hospital, London.
Rhidian Hurle
CCIO – NHS Wales
Rachel Hutchings
Fellow – Nuffield Trust
Rachel is a Fellow at the Nuffield Trust. She joined the Trust in June 2018 as a qualitative researcher and has worked across a range of health and social care topics including digital health technology, prison healthcare and workforce. Rachel has a BA in Law from the University of Oxford and a Master’s in International Human Rights Law, where her research focused on human rights and decision-making in healthcare.
Peter Thomas
CCIO – Moorfields Eye Hospital NHS Foundation Trust
Peter Thomas is the Chief Clinical Information Officer and Director of Digital Medicine at Moorfields Eye Hospital where he leads the Department of Digital Medicine. He is Digital Clinical Lead for the NHSE Eyecare Transformation programme. By clinical training he is a paediatric ophthalmologist.
Chair
Jon Hoeksma
CEO – Digital Health
Jon is the founder and CEO of Digital Health, the health IT B2B news, research and events publisher and professional networks specialist. He previously co-founded and edited eHealth Insider, and is a leading journalist, commentator and thought leader on UK health IT. In 2014 he led the trade sale of eHealth insider to Informa Plc.
Achievements of note include: founding the UK CCIO movement, from launch of CCIO campaign in 2011 to development and growth of CCIO Networks and community; the development of Digital Health Networks – centred on CCIO and CIO Networks – as the leading independent online best practice community of NHS IT professionals – 5,000+ members as of November 2020; plus growing Digital Health Summer Schools into the premier health IT leadership event in UK; and launching Digital Health Rewired in March 2019 as the most dynamic and compelling Expo in digital health space.
